Exide

Streamlining Vehicle Battery Selection

Core Idea Discovery

User Stories/Journey Mapping

Graphic Interface

MVP Build

COUNTRY Sweden
INDUSTRY Automotive
PEOPLE INVOLVED 4

Core Idea Discovery

Exide, a global leader in stored electrical energy solutions, produces batteries for various vehicle types and serves customers worldwide. Their product development team sought to enhance their existing hardware—the EBT Tester—with a digital companion to streamline the battery selection and recommendation process.

The goal was to reduce the complexity and time required for mechanics and vehicle owners to find the correct battery replacement.

User Stories & Journey

We identified the key pain points mechanics and vehicle owners faced when selecting the right battery. The process often involved manual data entry, uncertainty in recommendations, and delays in obtaining relevant information.

To address these challenges, we mapped out a streamlined user journey:

Enter client data – The mechanic starts by inputting the customer’s vehicle details.
Input battery test results – Data from the EBTP Tester is scanned via QR code or entered manually.
Retrieve vehicle information – The license plate or vehicle model is input to fetch relevant battery data.
Select recommended battery – The system suggests batteries based on external API data and Exide’s product catalog.
Send report – A detailed battery recommendation report is generated and sent to the vehicle owner.

UI Design

Our design approach was mobile-first, ensuring usability in repair shop environments where mechanics require quick, clear interactions. The key UI elements included:

A clean and readable registration screen for fast data entry
A user-friendly interface with intuitive navigation
Seamless integration of QR code scanning and license plate recognition
A visually structured battery recommendation screen for easy decision-making

Feedback from the client

We believe that cooperation can be effective and can be a great adventure of realizing common goals.

Working with ASPER to develop our MVP was an excellent experience. Their approach helped us quickly identify and focus on the core functionality we needed. Within a short time frame, we had an interactive prototype that allowed us to visualize the final product. The development phase progressed smoothly, and the result exceeded our initial expectations. ASPER delivered a solution that met our needs and delighted our users.

Tor Enlid, Marketing Manager Exide

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MVP Build

We developed the solution as a Progressive Web Application (PWA) to ensure accessibility across multiple devices and platforms. The MVP incorporated:

Integration with Exide’s EBT Tester to automatically pull battery test data
External API connectivity for retrieving accurate battery recommendations
Offline functionality to ensure usability in varying conditions

The application’s backend was designed for performance and scalability, allowing Exide to expand its features as needed.

Outcome

The Exide battery selection app significantly simplified the process for mechanics and vehicle owners. Key results included:

Enhanced efficiency – Mechanics could now select the correct battery in just a few steps.
Improved user satisfaction – The intuitive design and automation reduced frustration and errors.
Positive industry reception – Repair shops widely adopted the solution, integrating it into their daily workflow.
Valuable customer insights – Feedback highlighted the app’s ability to educate vehicle owners on their battery options.

By focusing on usability, automation, and seamless hardware integration, we transformed a complex task into a smooth, digital-first experience that benefits both Exide and its customers.

Tools and technologies

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