Mobilise

COUNTRY United Kingdom
INDUSTRY Carers Community
PEOPLE INVOLVED 7

Step 1: Core Idea Discovery

Mobilise is a UK-based organization that supports unpaid carers across the UK and EU. They approached us to develop a digital solution to connect and support their community.

The first step was to identify the core problem and solution.

Problem: Unpaid carers experience isolation and lack support from those who understand their unique challenges.

Solution: A digital platform that links carers, offers resources, and collects data to improve support strategies.

Key features included:

Community forums for peer connections
Resource library with caregiver tips and advice
Integrated survey tool for data collection

Feedback from project stakeholders

We believe that cooperation can be effective and can be a great adventure of realizing common goals.

ASPER BROTHERS worked collaboratively with us throughout our project. The process was really well structured for both non-technical and technical staff and kept us up to date on project progression. It was great to access this much expertise and experience in one place in such a simple way.

Joe Legate, Head of Growth, Mobilise

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Step 2: User Stories/Journey Mapping

Working with the Client, we have prepared a simple user journey to guarantee a smooth experience.

1. Onboarding: Simple sign-up process
2. Community Connection: Access to forums and peer messaging
3. Resource Access: Easily find and share caregiving tips
4. Survey Participation: Contribute experiences to inform better support
5. Personalized Support: Receive tailored advice based on user data

Step 3: Graphic Interface

We were aware that we needed to design an inclusive interface, accommodating users with different levels of tech proficiency. So it needed to have the following:

Clean, intuitive navigation
Accessible design with easy-to-read text
Brand-consistent color scheme
Focus on simplicity to accommodate users of all tech-savviness levels

Step 4: MVP Build

The final step was the build. We implemented the core features in a focused development sprint:

Community forum functionality
Basic resource library
Simple survey tool
User profiles
Admin panel for content management

Our approach included regular client check-ins and iterative improvements based on feedback.

Outcomes

Founded in 2019, Mobilise is the leading provider of digital carer support, reaching hundreds of thousands of unpaid carers and offering digital support in the shape of a 60,000+ community of people caring, one-to-one coaching and online tools.